“Dairy producer board members of the National Dairy Board (NDB) and the United Dairy Industry Association (UDIA) create Dairy Management Inc.™ (DMI) as the organization responsible for increasing demand for U.S.-produced dairy products on behalf of America’s dairy producers; direct coordination between national and local dairy promotion programs begins.
DMI forms the U.S. Dairy Export Council® (USDEC) to leverage investments of dairy processors, exporters, dairy producers, and industry suppliers to enhance the U.S. dairy industry’s ability to serve international markets. Both dairy checkoff dollars [funds collected from farmers for collective generic advertisements] and USDEC membership dues fund the organization.”