People for the Ethical Treatment of Animals (PETA) explained in its Oct. 20, 2003 complaint to the Florida Department of Education titled "Complaint to Prohibit or Severely Restrict Sales of Flavored Milk Products in Vending Machines in Public Schools":

“[F]lavored milk products are not a healthy way to get calcium, and their sale in public schools should be prohibited or very severely restricted.

Given the [Florida Department of Education’s] legal obligation to choose only foods and beverages that are nutritious and not detrimental to the health of students, there is simply no reasonable justification for failing to take prompt and positive action to prohibit or severely restrict the sale of flavored milk products in school vending machines.”

Oct. 20, 2003